SVP, Head of Digital Planning + Optimization | H+K | Washington, District of Columbia, United States

Carolyn Cox is a strategic thinker and dynamic storyteller with a wealth of experience driving innovation and growth for renowned marketing giants such as Amazon, Pfizer, Unilever, Capital One, and Walgreens. Recently honored as an Emerging Leader finalist by WWPR, she exudes confidence in leading accounts and effectively communicating with her teams and clients. As a strategic advisor, Carolyn leads clients in auditing and reimagining their communications, while also providing integrated media solutions with a sharp focus on content marketing and data-driven results. She stands out as a leader and innovator in her field, leveraging her background in creative strategy and paid digital media to drive greater efficiencies and deliver impactful results. In addition to her professional accomplishments, Carolyn actively participates in mentorship programs, guiding aspiring young professionals in navigating the industry and sharing her knowledge and experience. She also dedicates her time to supporting current students through guest speaking, career counseling, and resume proofing, contributing to the growth of the next generation of communications professionals. Above all, Carolyn is driven by a passion for unlocking the potential within individuals, ideas, and brands, propelling them towards unprecedented success.